BPharm, PharmD · Founder & CEO, OptiMedX
SEO Medical Content Strategy · Medical Affairs · Scientific Communication
Previous Experience
Head of Medical Content
Healthus.ai
Digital Medical Science Liaison
Indegene
Subject Matter Expert
Chegg India
Medical Science Liaison
Dr Reddy’s Laboratories
Clinical Pharmacist
Tirumala Hospital
Research Associate
IPCA Laboratories
R&D Officer
Sigma Laboratories
Bringing healthcare understanding to digital communication
Dr Swaroop Banothu, BPharm, PharmD, brings pharmacy knowledge, medical affairs experience and healthcare content strategy to OptiMedX.
His work connects evidence-informed scientific communication with patient understanding and search intent. At OptiMedX, he focuses on SEO medical content strategy, patient education, HCP communication and healthcare digital strategy.
Core Expertise
- SEO Medical Content Strategy: Audience questions, search intent and useful content planning.
- Medical Writing and Editorial Review: Evidence sourcing, accuracy checks and patient communication.
- Scientific Communication: Clinical evidence summaries and educational content for healthcare professionals.
- Medical Affairs: Scientific exchange, medical information and HCP engagement.
Specialist clinical approval is arranged according to the project. See our review standards.
Education and Certification
- Bachelor of Pharmacy (BPharm) — JNTU Hyderabad
2013 - Doctor of Pharmacy (PharmD) — JNTU Hyderabad
2017 - Certification in Diabetes and Cardiovascular Disease — International Diabetes Federation
Awards
Outstanding Alumni of the Year Award
MLR Institute of Pharmacy, Hyderabad
Case Studies
Selected medical writing contributed by Dr Swaroop Banothu during previous professional roles. These organisations are not presented as OptiMedX agency clients.
The linked pages may have been updated by their owners after the original contribution. View the full portfolio and contribution context.
TAVI/TAVR · Heart Valve Experts
Audience
Patients and families exploring aortic valve treatment.
Content contribution
Medical content explaining the procedure, treatment considerations and recovery in patient-friendly language.
Neuromodulation · Painacea
Audience
People exploring specialist care for persistent pain.
Content contribution
Treatment-page content explaining neuromodulation, patient suitability and the assessment and treatment journey.
Warthin’s Tumour · Cancer Healer Center
Audience
Patients and families seeking information about a parotid gland tumour.
Content contribution
Patient education covering symptoms, diagnosis, specialist management and the role of supportive care.
International Patient Pages · Heart Valve Experts
Audience
Patients and referring families in Bangladesh, Kenya, Nigeria, Oman and Somalia.
Content contribution
An international-patient hub and country pages explaining medical-record preparation, specialist review, travel planning and follow-up.
View International Patient Hub
Country pages
Bangladesh · Kenya · Nigeria · Oman · Somalia
Discuss Your Medical Content Strategy
Looking for clear, evidence-informed healthcare content that supports your organisation’s digital goals?
WhatsApp: +91 70135 59216
Email: hello@optimedx.com
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